Digital Leader: Justice Fergie Talks Blogalicious Five Conference


Media enthusiasts, advertisers, sponsors, bloggers and more, if you have not attended a Blogalicious conference in your career – this year, from October 3-5, in Atlanta, GA at the Hyatt Hotel, you should make it your business – to attend. The mission of Blogalicious is: to grow a community that celebrates digital diversity and to serve as a supportive platform for its members to develop their social media presence. Their objective is:

to be THE go-to destination and resource for influential multicultural women social media enthusiasts from all over the world to collaborate, connect and uplift one another;

to showcase the value of the demographic in today’s marketplace to marketers; and

to serve as a think tank and mouthpiece for causes, policies and issues affecting the multicultural digital space.

Mommynoire, a proud media sponsor of Blogalicious 2013, had the opportunity to speak with Justice Fergie, the co-founder, about the Blogalicious Five: Create. Build. Fund theme. Check out her informative interview about her amazing event at the Hyatt Hotel in Atlanta, GA.

Give our readers some insight into who Justice Fergie was, and who she has evolved into since launching Blogalicious?

So, before Blogalicious, ‘Justice Fergie’ was a full-time working lawyer mom of 3 kids writing about work-life balance at (hence the alias). Since co-launching the conference in 2009 with my Mamalaw partners, I’ve evolved into the full-time owner and operator of a burgeoning social media company. It’s been a wild and fulfilling ride!

Tell us about the Blogalicious Five – Create. Fund. Build theme – what makes this year so unique? 

BlogaliciousFIVE represents the fifth birthday of the conference! How time flies when you’re having fun. This year we’re taking it back to where it all began – Atlanta, GA. The event is taking place October 3-5, 2013 at the Hyatt Regency Downtown.

The theme this year is ‘Create.Build.Fund.’ and reflects the game-changing content that our community has been creating, the brands they’ve been building, and the businesses that they are working to get funded. This conference hopes to be a catalyst for all of that. The agenda is rich in resources, guidance, inspiration and hands-on tools to give the attendees what they need to carry out their visions.

What top bloggers and sponsors will we see at the Blogalicious Five – Create. Fund. Build event?

Oh we have so many! As far as ‘top’ bloggers, one highlight will certainly be our All-Star Blogger Keynote panel taking place on Friday 10/4 and featuring the masterminds behind the blogs: Afrobella, The Broke Socialite, Mighty Girl, My Brown Baby, Awesomely Luvvie, Black and Married with Kids, Xiaolin Mama and Alpha Mom.

As far as sponsors go, we are honored to again have an amazing lineup of top brands engaging with our community like our Title Sponsor KIA Motors, McDonalds, Wells Fargo, American Cancer Society, Colgate, PicMonkey, Hasbro, Boiron and more. They each have amazing plans for the conference that we can’t wait for the bloggers to enjoy.

Who should attendees connect with? Also, can you offer our readers some helpful tips in regards to maintaining those relationships?

First and foremost, the attendees should connect with each other! Blogalicious was created as a space to grow a multicultural blogging community and that is still the central purpose. After that, brands of course, to the extent they are a part of the bloggers’ growth mission. When it comes to maintaining those relationships initiated at the conference, follow up is KEY as well as providing value to them. Think of each interaction as a two-way street: how can I help the other blogger? (or the brand?) Establishing yourself as someone who has something amazing to offer will help you to stand out and stay top of mind for opportunities.

Where do you see Blogalicious in 5 years?

Such a good question! It’s hard to say. Five years ago I would have never imagined that we would have such a recognizable brand, anticipated annual conference, a marketing network, and a passionate community. I’d like to see Blogalicious serving as a social media accelerator of sorts, giving our influencers a launchpad for their digital brands.

Of course I also have other big and crazy ideas…stay tuned!

Let’s chat about your ever growing Blogalicious Facebook community and its activity. What are some key discussions that happen in that space?

The Facebook community of Blogalicious conference alumni – aka the ‘Blogalicious Social Suite’ continues to amaze me. It’s the only Facebook group I belong to (and I belong to a lot!) where there is activity There is a genuine sense of community and support which is beautiful. I have to shout out my Social Media Community Manager Jazzy Jones for keeping that space going! Key discussions happening in our Facebook group revolve around everything from current social media news that is relevant to us; troubleshooting support for technical issues; to encouragement and praise for members who reach milestones. It’s great.

If you are a media enthusiast and would love to attend the event in Atlanta, Georgia from October 3-5, please register here:
Blogalicious Five! Tickets are going fast!

Hyatt Regency Atlanta
265 Peachtree St NE
Atlanta, GA 30303

Kay, mom to a busy 3 year-old toddler named Kannon Ball, is the Deputy Editor of Mommynoire. She is a Masters in Media Studies graduate student, who also holds a B.S in Liberal Studies degree (honors), with a focus on The Art and Structure of Storytelling. When she is not managing the day-to-day operations of her editorial department, she is writing content about creative + emerging trendsetters on her personal blog The Konnectshun. Follow her on Twitter and Instagram.




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